The official Hearth and Hamlet trailer situation is simple: the Launch Trailer is the current video on the Steam store page, and the earlier Demo Trailer (43 seconds) is available as a direct MP4 download from the official press kit. There are also official YouTube uploads and a Chinese-language trailer on the Chinese Steam page. This page collects every official Hearth and Hamlet trailer and video, explains what each one shows, and points you to the best third-party gameplay footage.
The Launch Trailer (Steam page)
The Launch Trailer is the headline video, listed in SteamDB as trailer ID 1290389 with the name "Launch Trailer." It replaced the demo trailer as the main store page video when the game released on August 19, 2026.
Like the game's marketing overall, it follows the campfire-to-kingdom arc: a lone campfire in an empty valley grows, click by click, into a bustling medieval settlement with markets, walls, a harbor district, and a castle. It is the fastest way to see the full visual progression the game offers.
Because it is the store page's main video, the Launch Trailer is also what Steam's algorithms show in search results, wishlist emails, and the store's discovery queues. If you have already seen one Hearth and Hamlet video in the wild, it was almost certainly this one.
The Demo Trailer (press kit)
The original "Hearth and Hamlet - Demo Trailer" runs just 0:43 and was cut for the April 2026 Steam Medieval Fest demo launch. It remains available as an official MP4 download through the press kit at press.thisisrune.com/press/hearth-and-hamlet.
Despite its short length, it covers the core loop: gathering wood and stone, welcoming villagers, assigning workers, and watching the settlement fill in. If you only have a minute, this is the efficient option — and the press kit's direct download makes it the easiest version to share or re-watch offline.
The demo trailer also doubles as a time capsule of the pre-release build. Some UI elements and pacing shown in it were refined by the June 2026 demo update v1.0.46 (UI scaling, gold resource, Advisor research) and further before launch, so expect the current game to look slightly more polished than what the older trailer shows.
What the trailers show
Across both official trailers, you can expect to see:
- The growth arc — campfire to camp to village to fortified kingdom, the game's central fantasy.
- Pixel-art presentation — the cozy, Stardew-adjacent visual style that dominated the reception coverage.
- Core systems — resource gathering, worker assignment, research, policies and taxation, trade routes with distant lands, and the late-game magic layer.
- Defense moments — the militia and wall mechanics that protect your settlement from raids.
Official YouTube uploads
Beyond Steam, official footage lives on YouTube:
- "Hearth and Hamlet - Official Trailer" — an official trailer upload on YouTube.
- IndieBunny's "From Campfire to Castle" (July 21, 2026) — an official feature video released a month before launch, walking through the game's full arc.
A separate "Chinese Trailer2" exists on the Chinese-language Steam page, aimed at the game's large Chinese-speaking audience (the game's Simplified Chinese title is 《放置领主：财富之城》). See the translation guide for all localized titles.
One honest caveat about trailers for this genre: a 43-second cut of an incremental game can only show highlights. The actual pacing — long stretches of idle accumulation punctuated by decisions — comes across much better in unedited gameplay footage, which is why the gameplay videos below matter more than any trailer if you are on the fence about buying.
Press kit assets for creators
If you are a content creator, streamer, or writer, the official press kit (press.thisisrune.com/press/hearth-and-hamlet) is the canonical source for media assets:
- Official MP4 downloads of the trailers
- 12 official screenshots
- Key art package: header (460×215), capsule (231×87), and background artwork
Using press kit assets ensures you are working with accurate, current branding rather than compressed store-page captures. The kit is maintained by the publisher, so it is also where any post-launch trailer or updated screenshot set would appear first.
Recommended gameplay videos
Trailers are edited; if you want to see how the game actually plays minute to minute, community videos are the better source:
- Orbital Potato's Hearth and Hamlet gameplay video (youtube.com/watch?v=QVwkfqj63YE) — from a well-known strategy and simulation channel covering city builders and incremental games, described as "Gather resources and grow your settlement from a humble camp into a vibrant, magic-filled kingdom!" This is the standout third-party look at real gameplay.
- Search YouTube for full playthroughs and "worth it" reviews if you want completion-perspective opinions before buying — several creators published extended sessions around launch week, and our reception page summarizes what reviewers concluded.
If the videos convince you, the demo is free and the full game is $7.99 ($7.19 during the launch offer).
Note: We link out to videos rather than embedding them, so this page always points at the live, official sources. If a link ever changes, the press kit and Steam page are the permanent homes for the trailers.
FAQ
Where can I watch the Hearth and Hamlet trailer?
The Launch Trailer plays on the Steam store page, and the 43-second Demo Trailer is downloadable from the official press kit at press.thisisrune.com. Both are free to watch.
How many Hearth and Hamlet trailers are there?
Two main official trailers — the Demo Trailer (April 2026, 0:43) and the Launch Trailer (August 2026) — plus official YouTube uploads, IndieBunny's "From Campfire to Castle" feature, and a Chinese Trailer2 on the Chinese Steam page.
Is there gameplay footage, not just trailers?
Yes. Orbital Potato's gameplay video is the most prominent third-party gameplay coverage, and YouTube hosts a growing number of playthroughs and reviews following the August 19, 2026 launch.
Can I use the trailer in my own video or article?
The press kit provides official MP4 trailer downloads plus 12 screenshots and key art specifically for press and creator use. Check the press kit for any usage terms.